nimu
REFRESH with Majjiga on your Family Hike
Project Brief:
Choose a drink and a context that has nothing to do with the cultural context of the drink. Design a set for this drink in the chosen context.
“ refreshing on a stop with majjiga on a family hike”
the drink
Majjiga is a traditional buttermilk with several natural electrolytes and probiotics. It is traditionally drank after a meal to cleanse the pallette, or on a hot day to battle dehydration.
context
Family of 3 (one of which is a child) going on a hike.
project map
In this stage, I I thought more about the several steps that need to be taken during a hike and meshing that with the extensive steps to making majjiga. Keeping this in mind helped me prioritize comfort for my users.
things needed in a MAJJIGA HIKING SET
Main Vessel
To hold the whole contents of the drink after making.
Water Bottle
Both for water during the hike and to mix with the curd.
Cups
Leak-proof cups to drink the Majjiga out of.
Spoon
For mixing the ingredients together. Should fit different hand sizes.
Mint + Cilantro Container
Easy opening container holding mint + cilantro
Lemon Box
Box with seal to house lemon slices/juice.
sketch exploration
basic form ideation focusing on grip and functionality
refined sketches
detailed ideation of sizing, openings, and mechanisms
3D user exploration
user input + redirection
frequent consumer
“ Majjiga is traditionally make at home and taken in a thermal capsule to drink... BUT it would be nice to customize garnish per person”
Original Set: Entire drink MADE ON HIKE
Refined Set: Base buttermilk and ginger/garlic paste made at home, and garnishes are taken on hike
design choices + key points
color palette
Since majjiga restores energy and green is the first color you think of when you think “hike”, I chose a 3 toned green color pallette.
color pallette
color pallette
color pallette
final renders + in-context renders
